I immediately thought ‘Why isn’t this featured on Notionink’s official website?’ People at NotionInk Hacks forums too expressed similar sentiments.
So I told myself “Come on! Don’t be a prick. Take the survey, help them make Adam better.” And I clicked on the survey link. I was glad that the NotionInk team was doing this: collecting user feedback. But my happiness lasted only until the survey questions appeared on my screen.
Either NI doesn’t care about this survey or there has been some colossal misunderstanding on what amounts to an effective survey.
Now for some gems (these are actual questions) from the survey:
- Prioritize your activities using a PC/Laptop (Range: very likely – very unlikely/choices: Content creation, sharing, consumption (?!!!) )
- What are the primary destination of the content you create (similar to the above question with choices like blog, social network etc)
- Can you remember the recent book & magazine you have read? (Dear NI, are you testing my integrity here? This is a WTF question)
And I clicked ‘close’ and wrote this blog post. Here’s a message to NI:
Dear NI, I know that spelling/grammar mistakes are no big deal. But when a company makes them on a user survey, it shows how much you care. And, it takes a few minutes on Google to find out how to design effective surveys. The net effect of your survey is that, I conclude that you don’t give a damn about me, the customer. So instead of complaining and cribbing all the time, I make an open offer: I will give you 10 hours of free consultancy on UX research methods and usability testing. Yes, free. I know you guys are a start-up and you may not have the resources to delve into detail of UX design. Let me know. sumank/gmail